Privacy Policy

1. Who we are

Brewtique Group Ltd is responsible for the personal information described in this policy and acts as the data controller for that information.

2. The information we collect

We may collect the following categories of personal information when you use this website or communicate with us:

• Your name, email address and any other contact details you choose to provide.
• Information contained within an enquiry or other communication sent to Brewtique Group.
• Technical information such as your IP address, browser type, device type and general usage information.
• Information about how visitors use the website, collected through Google Analytics where analytics consent has been provided.
• Security, server and diagnostic information generated when the website is accessed.

Please do not include unnecessary sensitive personal information in an enquiry submitted to us.

3. How we collect information

We may collect personal information:

• Directly from you when you email or otherwise contact Brewtique Group.
• Automatically through the website’s hosting, security and technical systems.
• Through Google Analytics and similar measurement technologies where you have agreed to analytics cookies.

4. How and why we use your information

Responding to enquiries

We use the information you provide to understand and respond to your enquiry, maintain appropriate records and take any reasonable follow-up action.

Our lawful basis will usually be our legitimate interests in managing communications and operating the group. Where your enquiry relates to steps requested before entering into an agreement, the lawful basis may be taking steps at your request before a contract is formed.

Operating and securing the website

We use technical and security information to maintain, troubleshoot and protect the website, prevent misuse and investigate technical problems.

We do this on the basis of our legitimate interests in operating a safe and dependable website.

Understanding website use

Where you consent to analytics cookies, we use Google Analytics to understand how visitors find and use the website and to identify areas that may need improvement.

The setting of non-essential analytics cookies is based on your consent. You may withdraw or change that consent through the website’s cookie controls.

Meeting legal obligations

We may process or retain information where this is necessary to comply with a legal obligation or respond to a lawful request.

5. Google Analytics

This website uses Google Analytics to help us understand website traffic and visitor behaviour. Google Analytics may collect information such as pages visited, approximate location, device type, browser information and how a visitor reached the website.

Analytics should only operate after you have chosen to allow analytics cookies through the website’s consent controls.

Information collected through Google Analytics is handled in accordance with Google’s own privacy documentation and the settings applied to our Analytics account.

Further information about cookies and changing your choices will be available in our Cookie Policy.

6. Who we may share information with

We do not sell personal information. We may share limited information with trusted service providers where this is necessary to operate and protect the website or respond to an enquiry.

These service providers may include:

• Website hosting and infrastructure providers.
• Website security and technical support providers.
• Email and communications providers.
• Google, in connection with Google Analytics.
• Professional advisers or public authorities where disclosure is legally required or reasonably necessary.

Service providers are permitted to use information only as necessary to provide their services and subject to appropriate data-protection obligations.

7. International data transfers

Some technology providers, including Google, may process information outside the United Kingdom.

Where personal information is transferred internationally, we expect the relevant provider to use an appropriate legal transfer mechanism and safeguards required by UK data-protection law.

8. How long we keep information

We retain personal information only for as long as it is reasonably required for the purpose for which it was collected, including responding to enquiries, maintaining appropriate business records, resolving disputes and meeting legal obligations.

Retention periods may vary depending on the nature of the information and the reason it is being used.

Analytics information is retained according to the retention settings applied within our Google Analytics account.

9. How we protect information

We use reasonable administrative and technical measures to protect personal information against accidental loss, misuse, unauthorised access, alteration or disclosure.

However, no website, email service or internet transmission can be guaranteed to be completely secure.

10. Your data-protection rights

Depending on the circumstances, you may have the right to:

• Ask for access to your personal information.
• Ask us to correct inaccurate information.
• Ask us to erase information in certain circumstances.
• Ask us to restrict how information is used in certain circumstances.
• Object to processing based on legitimate interests.
• Withdraw consent where processing is based on consent.
• Receive certain information in a portable format where the right to data portability applies.

These rights are not absolute and may depend on the reason we hold the information.

To exercise a right, contact us at customerservice@brewtiquegroup.co.uk . We may need to confirm your identity before completing a request.

11. Complaints

Please contact us first if you have a concern about how we use personal information. We will try to investigate and resolve the matter.

You also have the right to complain to the Information Commissioner’s Office, the UK supervisory authority for data protection.

12. Links to our retail websites

This website links to separate retailers within the Brewtique Group family, including Brewtique, The Online Cider Shop and Boozy Vegan.

Those websites collect and use information independently for activities such as customer accounts, orders, payments, delivery, reviews and marketing. Please read the privacy policy on the relevant retail website before providing personal information there.

13. Changes to this policy

We may update this Privacy Policy when our website, services, legal obligations or data-processing activities change.

The date displayed at the top of the page shows when the policy was last updated.

14. Contact us

Questions about this policy or the use of your personal information should be sent to: